Monday, August 24, 2020

Psychology and common sense Essay

Brain science is a logical and research based investigation of human attitude and practices. The field of study centers around feelings, attributes and practices of people in their day by day lives and their practices while communicating with others. Wilhelm Wundt is the dad of brain research, whom set up his first lab in Leipzig, Germany in 1879. His fundamental commitment to the field of brain science was his concept of structuralism; the utilization of contemplation to examine individual’s encounters including sensations, pictures and emotions. All through his course of research, he demanded utilizing precise perception and estimation, which fill in as a solid establishment for brain research concentrates later on. While, good judgment fundamentally alludes to the normal information shared by the lion's share human populace. Such information typically emerge from every day perception and cooperation each other, past encounters, convictions that are being passed down for age s and situations ordinarily depicted in TV programs. Quite a bit of brain research did not depend on good judgment, however on research, testing, and utilizations of hypothesis. In that capacity, analysts are intensely prepared in examine techniques and insights. Brain research is a genuine science as It utilizes logical strategies, for example, the test research and examination to help a theory and that brain science isn't simply things we see ordinary. Brain research has a wide assortment of viewpoints; from the social side of understanding why individuals carry on with a particular goal in mind, to the neuroscience side of understanding what turns out badly in the cerebrum of individuals with emotional wellness issue. As analysts endeavor to clarify the psyche and mind with regards to reality, it is certainly not good judgment. One sound judgment conviction expresses that on the off chance that somebody recalls something clearly and certainly, that memory is valid and exact. In another words, an individual won't bogus recollections. Regardless of whether there is, the individual will be able to separate genuine from bogus recollections. Nonetheless, mental research have demonstrated this sound judgment conviction to not be right. Bogus recollections, otherwise called pseudomemories, can for the most part be shaped when individual attempt to top off the holes in their memory by rationale surmises joining with their real memory (Koutstaal, Norman and Schacter, 1998, p. 289-318). This activity is in any case called productive preparing. An investigation by Braun, Ellis and Loftus (2002) shows that sixteen percent of the individuals who were appeared with a phony ad of Bugs Bunny in Disney resort really demanded that they met Bugs in Disney. Nonetheless, it was impractical since Bugs is a character from Warner Brothers and not Disney (p. 1-23). This investigation mirrored that a few subjects experience productive handling in the wake of seeing the phony commercial. Subsequently, the bogus memory shaped appears to be somewhat intelligent to them. In another exploration did by Loftus (1997), along with her examination partner, Jacqueline Pickrell, they told a gathering of subjects, running from 18 to 53 years of age, a progression of their youth occurrences described by their relatives or close family members. Out of the considerable number of occurrences told, they included one whereby the subjects had been lost in a shopping center when they were still kids. In the following two meeting meetings, the subjects were solicited to review the episode from being lost in the shopping center. Astounding, about a fourth of them said they could recall it and even provided additional insights concerning what happened despite the fact that the occurrence was really made up. This shows a method of actuating a totally bogus memory into somebody basically by giving outer proof that quick the event of such occurrence (p.71). Comparable circumstance of embedding bogus recollections into somebody would be under treatment or spellbinding. The ‘misinformation effect’ is additionally hypothesis represented the development of pseudomemories. This alludes to the twisting of memory because of the nearness of deluding and intriguing data just as source disarray (Porter et. Al., 2010, p. 55-61). The previously mentioned examinations and mental hypotheses, for example, helpful preparing, entrancing, deception impact, memory development and diagrams, have demonstrated the good judgment conviction to not be right. It is feasible for a person to take pseudomemories as their actual and precise recollections. Taking everything into account, sound judgment convictions are information that everyone are presented to while brain science includes cautious and logical examines and examination. Despite the fact that sound judgment convictions might be generally utilized and consented to, that don't essential imply that they are right. Truth be told, they are commonly bogus clarifications of manner of thinking and conduct. Clinicians are henceforth ready to concoct mental clarification to demonstrate the direct inverse of the sound judgment. Regardless, mental clarification can likewise be utilized to demonstrate certain sound judgment convictions which are valid. Accordingly, individuals can see brain research as an apparatus utilized to demonstrate the validity of sound judgment. In this way, brain science isn't simply presence of mind.

Saturday, August 22, 2020

Kent State Massacre :: essays research papers

The Virginia and Kentucky Resolutions      The Virginia and Kentucky Resolutions were created stealthily by Thomas Jefferson and James Madison in light of the harsh Alien and Sedition Acts went in 1798. In the assessment of Jefferson and Madison, the Acts were out of line. They additionally spoke to a significant triumph for the Federalists. By composing the Resolutions, Jefferson and Madison initiated the fights of those against the Alien and Sedition Acts and those on the side of more grounded states’ rights. Despite the fact that the Resolutions were fruitful in the two starting states, they didn't have a lot of achievement in different states. All things considered, the new thoughts introduced in the Resolutions were practically progressive. In spite of the fact that the Virginia and Kentucky Resolutions of 1798 and 1799 were not fruitful, they were significant on the grounds that they gave fundamental contentions to the supporters of more noteworthy states’ rights against the defenders of a m ore grounded focal government.      The Alien and Sedition Acts assumed significant jobs in the occurring of the Virginia and Kentucky Resolutions. Gone in mid 1798, the Acts set out various unforgiving limitations on outsiders. The Alien Act extended the base a very long time for qualification for naturalization from five years to fourteen years. It additionally enabled the President to oust any outsider from the nation. The Sedition Act was considerably harsher; it gave the legislature the option to capture anybody blamed for rebellious exercises. The Sedition Act along these lines got serious about numerous Jeffersonian papers which condemned the administration. Obviously, Jefferson reprimanded these Acts; he even called them â€Å"worthy of the eighth and ninth century† (2/p.174). With these laws the Federalists were believed to be smothering the intensity of the Jeffersonians.      Through the Alien and Sedition Acts, those on the side of a more grounded central government accomplished a significant triumph. The Acts gave new powers which were not directed in the Constitution to both the official and administrative branches. The Federalists had the option to pass these demonstrations with their rationale dependent on free interpretations of the Constitution, particularly the â€Å"elastic clause.† In peacetime, these Acts would not have gotten an opportunity in being passed, yet the undeclared war with France had disturbed up Congress enough to acknowledge these free interpretations.      The adversaries of the Alien and Sedition Acts were driven by Jefferson and Madison; because of the Acts the Republicans propelled an assault on what they accepted were breaks of the Constitution. The assault on the Alien and Sedition Acts depended on the â€Å"strict development theory† of the Republicans.

Saturday, July 18, 2020

How to Stop Workplace Gossip

How to Stop Workplace Gossip To some people, workplace gossip can an integral part in advancing their career and be liked by their colleagues when they stay in the know.But on the larger side of things, it is nothing more than a catastrophic pitfall that is known to destroy employee morale and derail not just internal relationships but also your career in the process.If you need us to be specific on the matter as to what workplace gossip eventually results in, just look at these potential consequences:False informationRumors or hearsaysBelittling, ridicule, and humiliationUnable to disprove false informationNot being able to stop the spreading of false informationPersonal and confidential information leaking outSome workers usually gossip for the fun of it or only because they feel insecure about others in the office or workplace.Most of these gossipers do it for the sake of attracting attention.Those who are persistent and have been doing this for a long time must be stopped before they end up ruining a personâ €™s life as well as a clean company’s reputation.If you’re reading this, you’re probably one of those people who has been the victim of such acts and wishes to put an end to it once and for all.Luckily for you, this article has just the solution that can save both your professional and personal life from being shattered all at once. 1.  DONT PAY ANY HEEDSometimes, the best way to evade gossip is to just walk away.Do not display any signs to the gossipers that you’re interested because that is where the trauma and paranoia get a hold of you and creates an unstoppable snowball effect that could be the end of you, your colleagues and the company itself.If you see anyone who’d be willing to pass on any kind of story to you, pay them no heed at all.Honor your integrity and just back away.2.  CHANGE THE SUBJECTAnother great tactic you can use to avoid gossip is to try to change the subject of the conversation.So if you feel the gossipers want to approach you, just throw a harmle ss random question out to them, such as “How was your weekend? Mine was awesome.”Because you asked the question, you’re in control of the conversation and the people around you will have to answer.And if they don’t they will feel bad for not answering at all and might come off offending you.So now, the next time someone wishes to gossip with you, just change the subject.3.  TRY TO CALM YOURSELF IF YOURE UPSET If your toxic co-workers are already spreading the false rumors about you already, you may get riled up in the process.Normally, you’d want to shut them off right at that point and go full guns blazing but remember, your within the boundaries of your workplace and whether you like it or not, you have to play it safe and wear your professional face.Yes, it’s not easy to keep a straight face or bottle up all of your frustrations, but you may end up getting the short end of the stick if you drag your feet into this mess.Therefore, go out and get some fresh air or take five doing something that eases your mind. If you’re very upset, then tell your supervisor that you’re taking an early off to collect yourself.4.  STAY TRUE TO YOUR GOALS AND PRIORITIESIt is within the nature of humans to want more in life, especially if they wish to move up in their workplace.But gossiping about your co-workers will only make you come off as petty and unprofessional.As a matter of fact, gossiping is the exact opposite of what will get you to your goals and ambitions. So it’s best to remind yourself to be a better person and keep away from such worthless banter.When you show that you’re busy or just have a lot of work to do, it will convince other gossipers that you don’t have time to join their “fun.”That’s because harmful rumors are usually carried out in free or off-times, or when your mind is searching for something you want to do.That’s when the need for gossiping starts. But you must resist the urge of getting involved with such things.So kee p reminding yourself of the goals that you have set out to accomplish.For this, you can use a Post-It note to write down your priorities so you never lose sight of your endgames.5.  DONT SHARE ANYTHING ABOUT YOUR PRIVATE LIFE The likelihood of gossiping in the era is there and with that in mind, it’s best to keep all of the sensitive or private details about your life to yourself.Only share such confidential emails with your family and close friends or anyone whom you trust won’t try to use your most embarrassing or shameful details out in the open against you.So keep your distance and avoid trying to let any of your personals leak out to untrustworthy co-workers who may use it for their potential blackmailing schemes.At best, you should keep your guard up for sometime until you have built enough trust with those whom you think are worthy to open up to.6.  OFFER SOLUTIONS INSTEAD OF CREATING MORE PROBLEMS Fighting fire with fire, or in this case, gossiping about a gossiper is on ly going to intensify an already aggravated situation.However, sometimes when a co-worker talks negatively about their colleagues, it’s mostly out of frustration, but there may be a legitimate reason behind it.And if that is the case, then it would be a better move to acknowledge their frustration so that you can offer a solution.Take the example of a colleague named John who thinks Michael is always late at picking him up, which is why he can’t submit his work on time.So you should tell John that perhaps Michael has kids that he drops to school or something else that he needs to take care of before coming to work.Either way, you advise John to talk it out with Michael if he hasn’t done that already to get to the root of their problems.7.  CONFRONT THE GOSSIPERIf the one gossiping about you or anyone else doesn’t believe that there are any consequences to their actions, they may never stop.On the other hand, if you go up to them and let them know that their actions may end u p hurting your feelings or the feelings of those they’re gossiping about, then it could get them to realize their mistakes and get them to stop.This will prevent not only the gossipers from continuing their heinous acts, but also prevent others who were thinking about joining in to gang up on you.Here are a couple of other ways to confront the gossipers.Ask them directly about why they’re relaying information that you think is gossip. By forcing them to explain why they do what they do, it will make them realize that you’re on to them.Let the gossiper know that the information is going back to the targeted party so that it forces them to cease their acts and apologize.Ask the gossiper to address their grievances and let them know that you’re open to understanding but also firm in your responses. It could be that they’re upset they missed out on a promotion or training opportunity. Perhaps they’re upset that the target of the gossip got the special work deal or hours and not them. If they continue to open up like this, you may be able to devise a solution together with them.Be real with them. If the gossiper sees that you’re trying to approach them about their unruly behavior, but do not want to stop, just let them know right away that the gossiping has to end. The direct approach is what usually works as now they are aware that you could get them into trouble if they persisted. Or they may choose to continue when the smoke clears. And if that happens, ensure that your supervisor or boss know about this so that when the time comes, the offender will be relieved of their duties.8.  MAKE YOURSELF AN EXAMPLEBy far the best approach to dealing with gossiping at workplaces is to not get involved in them whatsoever.And if you are one of the leaders or managers over there who wish to eliminate gossiping, you can start with yourself.Look yourself in the mirror and just ask if you’re someone who likes to gossip, if even a little.Contemplating whether you gossip about your boss and colleagues, or about company policies will determine whether your character is the type that can be a role model for other people at your workplace.By setting an example and tone over there, people will immediately notice and start following you.9.  CONFRONT THE ISSUE NOT THE PERSONIt’s easier to confront the person doing the gossiping, but you’ll come off more as a professional if you set your sights on the issue and behavior instead of the person behind them.For instance, instead of going over to the gossiper saying, “you’re a bad person and gossiping about,” you should say, “I am concerned about the gossiping that you do and the want it to stop.”You’ll save face and in return, inspire others around you for making a bold and mature stance on the situation instead of a childish one.10. INSPIRE A POSITIVE  GOSSIPIf workplaces have to gossip about something, it should only be about their work and how they can motivate one another to reach t heir goals.That’s the kind of mentality that could truly make you a great leader as well as a caring human being. It might be a chore to get done, but it is actually something that many companies strive to accomplish.A good example of this is when an employee is able to positively cater to the customers’ needs and exceed their expectations at that.Later, the management would be sharing that story within the company, as well as social media to increase employee morale or teach brand values.This requires a lot of effort and sometimes, people in general may not even buy into your idea right away. If you force them, then you will lose the true purpose of your goal.Just play your part and let the positive professional energy within reach out to them.11.  DONT TAKE WORK GOSSIP AT HEARTWork gossip, at the end of the day, is just that gossip. It has nothing but errors, innuendos, rumors and malicious nonsense.Since it isn’t real, take it with a pinch of salt rather than taking it to heart.We understand that gossip has to be put a stop to, but it won’t help your cause as either a colleague or a team leader if you let it get to you.What you’d want to do instead is focus on the underlying reason or perhaps a series of reasons that could be causing the gossip so that you can work out ways to deal with it objectively as a task instead of a personal attack that can only be resolved by an emotional or angry manner.12.  FORTIFY YOURSELF WITH FACTSBefore you go jumping and believing everything that comes out of a gossiper’s mouth, just take a step back and ask yourself with a come mind: “Is there are truth the heinous rumors?”It would help your cause even more if you had tangible evidence to fire back at the abysmal gossiping instead of responding with your emotions.This is especially helpful during change management gossip where a series of crazy ideas begin to surface and spread like a wild forest fire.Arm yourself with as many facts as you can by going dire ctly to those people who can give you definitive and accurate answers.What’s more is that you should acquire additional facts from dependable and credible sources including official publications, internal bulletins and meeting minutes.

Thursday, May 21, 2020

Sales Promotion - Free Essay Example

Sample details Pages: 1 Words: 437 Downloads: 8 Date added: 2017/09/11 Category Advertising Essay Did you like this example? Sales Promotion Sales promotion is any initiative undertaken by an organisation to promote an increase in sales, usage or trial of a product or service Sales promotions are varied. Often they are original and creative. Buy-One-Get-One-Free (BOGOF)   which is an example of a self-liquidating promotion. For example if a loaf of bread is priced at $1, and cost 10 cents to manufacture, if you sell two for $1, you are still in profit especially if there is a corresponding increase in sales. This is known as a PREMIUM sales promotion tactic. Customer Relationship Management (CRM)  incentives such as bonus points or money off coupons. There are many examples of CRM, from banks to supermarkets. New media   Websites and mobile phones that support a sales promotion. For example, in the United Kingdom, Nestle printed individual codes on KIT-KAT packaging, whereby a consumer would enter the code into a dynamic website to see if they had won a prize. Consumers could also text codes via their mobile phones to the same effect. Merchandising  additions such as dump bins, point-of-sale materials and product demonstrations. Don’t waste time! Our writers will create an original "Sales Promotion" essay for you Create order Free gifts  e. g. Subway gave away a card with six spaces for stickers with each sandwich purchase. Once the card was full the consumer was given a free sandwich. Discounted prices  e. g. Budget airline such as EasyJet and Ryanair, e-mail their customers with the latest low-price deals once new flights are released, or additional destinations are announced. Joint promotions  between brands owned by a company, or with another companys brands. For example fast food restaurants often run sales romotions where toys, relating to a specific movie release, are given away with promoted meals. Free samples  (aka. sampling) e. g. tasting of food and drink at sampling points in supermarkets. For example Red Bull (a caffeinated fizzy drink) was given away to potential consumers at supermarkets, in high streets and at petrol stations (by a promotions team). Vouchers and coupons, often seen in newspapers and magazines, on packs. Competitions and prize draws, in newspapers, magazines, on th e TV and radio, on The Internet, and on packs. Cause-related and fair-trade  products that raise money for charities, and the less well off farmers and producers, are becoming more popular. Finance deals   for example, 0% finance over 3 years on selected vehicles. Many of the examples above are focused upon consumers. Dont forget that promotions can be aimed at wholesales and distributors as well. These are known as  Trade Sales Promotions. Examples here might include joint promotions between a manufacturer and a distributor, sales promotion leaflets and other materials, and incentives for distributor sales people and their retail clients

Wednesday, May 6, 2020

Self Awareness As An Important Attribute For Nurses

This assignment aims to identify self-awareness as an important attribute for nurses. I aim to achieve this by exploring why self-awareness is important and the impact it can have on nursing professionals. Finally there will be a conclusion with a thorough justification on why self-awareness is an important life skill for nurses. Rawlinson, (1990) defines self-awareness as a conscious process in which we consider our understanding of ourselves. Having self-awareness and the ability to reflect means you can assess your own knowledge, skills and behaviours (NCL, 2014). In order to improve the quality of care and develop skills and confidence, one must reflect on their self-awareness experiences, to reach their full potential of practise. To define reflection Duffy (2008) describes reflective practise as an active and deliberate process to critically examine practice. Through self-awareness individuals can get to know more about what they do and what limits their abilities (Ghaye and Lillyman, 2001). Thus improving the quality of care provided to service users, as nurses have the responsible for providing care to the best of their ability to patients and their families. The NMC (2006) defines competency as the combination of skills, knowledge, attitudes and abilities that underpin effective performance in the nursing profession. Self-awareness defines a student nurse as an individual who is attentive, alert and consequently improving the environment and quality of careShow MoreRelatedThe Attributes Of Leadership As A Nurse Role1460 Words   |  6 Pageschanging of health care system, leadership skill is one of the most important competencies of advanced practice nurse (APN). This skill should be taught, practiced, nurtured and enhanced during APN education more than ever before. 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Compare and contrast images of heroism in these two poems Free Essays

Heroism is a trait that we seem to have no problem identifying, yet when asked to define what a hero is a myriad of answers emerge. This phenomenon is not unique to today’s society; the definition of a hero is something that is constantly under revision and debate. An example of this can be seen in two older pieces of English literature: Beowulf, written circa 750-900, and Sir Gawain and the Green Knight, written circa 1375-1400. We will write a custom essay sample on Compare and contrast images of heroism in these two poems or any similar topic only for you Order Now These stories both have a main character that possesses heroic qualities, many of which are very similar. Gawain’s identity as a hero is not clearly demonstrated, but when compared with Beowulf, who is demonstrated to be a hero, hiss merits earn him that title as well. Exactly what defines a heroic act, or a hero for that matter? Often times we dismiss the question due to its complex nature. But when confronted with an individual with heroic qualities we readily identify them as a hero. So what set of traits makes up this amorphous definition that we call hero? I would agree that the very definition is one that is dependent upon the time and society in which its context is being used. A person who shot someone to save the life of another may be viewed as a hero under the scrutiny of one culture, but in a different time or location the very opposite may be true. Nevertheless, heroes exist and posses these ever changing heroic qualities. Beowulf is clearly demonstrated to be a hero, and we can observe the qualities he possesses to enable him to have that title. While Sir Gawain’s heroic accomplishments are a little more debatable, I would argue that he deserves the same title; he exudes qualities which can be considered heroic in the context of Arthurian Legend as well as today. Although we can attribute no authorship to Beowulf or Sir Gawain and the Green Knight, we can see that Beowulf was meant to be a hero and if nothing else, Gawain was portrayed as the story’s protagonist. One such way this was done was by having neither of the main characters as all powerful rulers; in fact each Beowulf and Gawain served some sort of higher authority. Beowulf, throughout approximately 2/3 of the story serves Hrothgar. Similarly, Gawain was not ruler of his domain but served King Arthur. It is important to note that while both served other men, they were not themselves servants. Beowulf traveled from his land to assist in the destruction of Grendel, and Gawain chose to be a knight of the Round Table and indeed viewed his service to Arthur and his kingdom as an honor. By the construct of having both main characters serve others, the author has created more capacity for heroism to become apparent. If the President of the United States were to prevent nuclear war, the people would obviously be relieved and grateful that he fulfilled his duty. If a soldier on the field accomplished the same task, he would be regarded as a true hero. Transcending one’s traditional role and going above and beyond is a characteristic which helps to set heroes apart from other people. Sir Gawain goes above and beyond his role when declaring his intention to battle the Green Knight. â€Å"I would come to your counsel before your court noble. /For I find it not fit, as in faith it is known, /When such a boon is begged before all these knights, /Though you be tempted thereto, to take it on yourself† (lines 347-350) King Arthur at this point had already accepted the challenge, yet Gawain decided to take his place because he was aware of the danger and risk involved in letting the King fight. He admits just a few lines later that â€Å"I am the weakest, well I know, and of wit feeblest; /And the loss of my life would be least of any;† (lines 354-355) This indication that is ability to fight is low makes his decision to fight that much more heroic, and this is all done in the name of Arthur. Beowulf, on the other hand, does not have an issue of inferior strength, but quite the opposite- he seems to posses a sort of superhuman strength. Even so, his level of self restraint and wisdom prevents him from overthrowing Hrothgar despite his superior abilities. This amount of loyalty and service is a trait that helps develop his character even further as a hero. Both Gawain and Beowulf having been in similar instances serving a higher authority have shown heroic qualities although they may have differed. While the two main characters in discussion are being portrayed as heroes, they are still human and have fallibilities. It is the dynamic experience, the rise and fall of these characters which makes them real and human, that shows what they are truly made of. This insight may prove to be disappointing or disheartening for many, I find the revelation to be comforting as it reasserts that a hero isn’t an idyllic state but a condition which can be humanly attained. Beowulf’s rise and fall is demonstrated rather clearly throughout the progression of the story. At his peak, he kills Grendel with his bare hands. In the second encounter with Grendel’s mother he is victorious, but requires the use of armor and the sword Hrunting. As time passes, he becomes king. He helps to slay the dragon that is terrorizing the land with the assistance of Wiglaf and his men, but at the cost of his life. This failure of his strength is foreshadowed earlier by Hrothgar, â€Å"Choose dear Beowulf, the better part, /eternal rewards. Don’t give way to pride. /For a brief while your strength is in bloom/ but it fades quickly† (lines 1759-1762). Beowulf’s wisdom, which he relies on throughout the story even diminishes as he faces the dragon, as shown when he elects to strike first by himself with full knowledge that his strength is not as great as it used to be. Another interesting point is that while in the service is Hrothgar is heroic qualities shown through but when he became leader, he was still a hero but many of the qualities such as his wisdom and strength in this instance have decreased. Likewise to Beowulf, Gawain experiences a rise and fall. His circumstance is slightly different than Beowulf’s however. Gawain’s worthiness to even be named a hero is often put into question, and his final deeds tend to overshadow the previous ones when that consideration is made. This is an unfair judgment as no one would rescind Beowulf’s status as a hero because of his pride blinding his judgment towards the end of his life, but would still consider him a hero because of his previous heroic actions. The same is true of Sir Gawain. Near the end of the story when he thinks he will die and flinches when the ax is coming down on his neck, he’s viewed as a coward. I’ll concede that it was a cowardly thing to do, but then I’m forced to ask the rhetorical question, â€Å"What would you do? † Moments later, Gawain recomposes himself, doesn’t flinch and gets nicked. Of course, one could argue that Gawain is a coward disguised as a hero because of his protest to the Green Knight claiming his debt is paid, and that he decided to use the green girdle. First of all, Gawain spends the rest of his days lamenting his decision to use the girdle, so he isn’t ignorant of what he as done. Secondly, there is absolutely nothing heroic about dying without a cause, which is what would have been the case had the Green Knight carried out his threat. I see no harm done in preparing oneself for an encounter such as the one he went through. We often laude heroes for their cunning in wisdom, so why should those same traits in Gawain be looked upon negatively? While there are many more facets to declaring someone a hero, these are a few that both Beowulf and Gawain share. Beowulf demonstrates that its namesake is a man who is supposed to be regarded as a hero. This same intent is not made in Sir Gawain and the Green Knight, but when the two are compared with each other, Sir Gawain is shown to be a hero, not a simple coward that he may initially appear to be. How to cite Compare and contrast images of heroism in these two poems, Papers

Saturday, April 25, 2020

Miss free essay sample

How successful was Alexander II in overcoming opposition to his regime? In 1861 Russia was a backward state, other countries in Europe had undergone the industrial revolution but Russia was still an agricultural country with a large lower class of serfs. Alexander II made the decision to emancipate the serfs in 1861 mainly due to a fear of revolt but also as a cause of liberal pressure and in the interest of economic growth. Throughout this decision and decisions to make other reforms different political groups opposed Alexander II. In the first instance from left wing revolutionary groups who were against the autocratic state and desired a democratic state. The different revolutionary groups used different methods of proposing their beliefs, some used violence. Alexander II was in some ways successful when overcoming opposition to this group as his appointment of Shuvalov saw that revolutionaries were tried in military courts. However a revolutionary group eventually assassinated Alexander in 1881, making his attempts to overcome opposition unsuccessful. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Other forms of opposition were the liberals who wished for reforms to be made, but for the state to remain under the ruler ship of the Tsar. They wanted a parliamentary government with a constitutional monarchy. Alexander II created opposition to his regime from this group when he introduced counter reforms, turning liberals to revolutionary ideas and methods. Alexander II was mostly unsuccessful when aiming to overcome opposition to his regime. One of the first examples of this was when he made reforms concerning the university statute of 1863, which encouraged revolutionary activity. The universities were now allowed to self-rule, which meant more modern subjects, which encouraged liberal ideas. The relaxation of censorship in 1863 accentuated this, as students were able to openly discuss radical ideas the following was published in a journal by a group of student revolutionaries called Young Russia, â€Å"There is only one way out of this oppressive and terrible situation which is destroying contemporary man and that is revolution- bloody and merciless revolution†. They believed that â€Å"the sovereign has betrayed the hopes of the people†. The growth of students led to an increase of educated people who were critics of the Tsarist regime, this was the opposite of what Alexander II had wanted to achieve when he made university more accessible and relaxed censorship. Between the years 1861 to 1865 Alexander II made a substantial amount of liberal reforms, which led revolutionaries and liberals alike to believe that Russia was beginning to improve. From 1865 to 1880 Russia entered into a repressive stage and Alexander II introduced many counter reforms this involved the appointment of Count Dmitri Tolstoy in 1866 as the minister of education. Tolstoy blamed the university system for the spread of revolutionary activity. To combat this he replaced subjects, which encouraged independent thought with traditional subjects such as Latin, Greek and Church history. He also made it increasingly difficult for poorer students to reach university. This however proved to be counter productive as students began to move to Switzerland to pursue their studies, where they could freely listen to critics of the Tsarist regime, therefore encouraging the growth of revolutionary activity. Count Peter Shuvalov was also appointed in 1866 as head of the third section. Repressive methods were introduced to keep order this included the use of military courts to try cases of political violence. Shuvalov also tightened censorship as it had been before the reforms. The repressive methods that were introduced were a contributing factor to the significant amount of liberals who were turned to revolutionary ideas. They had believed Alexander II would make further reforms however they had lost trust and revolutionary activity increased between 1873 and 1877. Alexander II had failed in overcoming the opposition this was confirmed when the revolutionary group â€Å"Peoples Will† assassinated him in 1881. On the contrary some people believe Alexander II was successful in overcoming opposition to his regime. Alexander II had emancipated the Serfs meaning they were free to travel, marry and engage in business therefore in some aspects giving them a better quality of life and in some ways improving the economy through the business minded, wealthier peasants who became known as â€Å"Kulaks†. The emancipation satisfied modernisers and humanitarian groups who were interested in Russia’s economy and the welfare of Russian peasants. Another way Alexander II appeared successful in overcoming opposition to his regime was the joint effort of Tolstoy and Shuvalov. The restrictions Tolstoy placed on universities in Russia stopped the spread of revolutionary ideas within Russia to an extent. The new university system disenabled students to study subjects that may encourage opposition to the Tsarist regime. Shuvalov cracked down on the young revolutionaries and between 1877-8 there were two major trials of populists with 243 young revolutionaries put on trial. Despite Alexander II’s assassination in 1881 supporters to his success of overcoming opposition to his regime would argue that he was successful due to the fact that the Tsarist regime was continued and was supported by the church and he army. Despite the success Alexander II experienced through the trial of revolutionaries and also the emancipation of the Serfs he was unsuccessful in overcoming the opposition to his regime. This was mainly due to the counter reforms he made after his original reforms which caused a growth in the opposition and led people to believe that the sovereign had betrayed them. The control over censorship and universities led to an increase in radical ideas, which were sourced from alternatives countries. In conclusion I believe Alexander II was unsuccessful in overcoming opposition to his regime. Miss free essay sample 1. Describe a range of causes of dementia syndrome. There are several causes of dementia some of them are; a stroke, brain disease, MS, certain medications, shrinkage of the brain, too many opiates over a long period of time and severe alcoholism 2. Describe the types of memory impairment commonly experienced by individuals with dementia. Dementia can cause the sufferer to experience loss of mental ability, loss of memory, a reduced understanding, and judgement. Dementia can also cause problems with language. 3. Explain the way that indivduals process information with reference to the abilities and limitations of indivduals with dementia. In the beginning stages of Alzheimers disease and dementia with Lewy bodies, people have varying degrees of self-awareness. Some people are very aware of their limitations, making them feel sad for the way they are now and making them worried about the future. In general, as the disease progresses, the level of self-awareness will most likely decline. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In the earlier stages of the disease, the person you care for may deny or not understand that they have the disease. This can result in them not realizing their own limitations in their abilities, such as driving. As well, the person you care for may believe that they are completing tasks which are now being done for them. For example, they may think they have made the bed when someone else has. As their self-awareness declines, so will their ability to express their thoughts and feelings accurately. 4. Explain how other factors can cause change in an indivduals condition that may not attributable to dementia. Many people become forgetful as they become older. This is common and is often not due to dementia. There are also other disorders such as depression and an underactive thyroid that can cause memory problems. Even a simple water infection can cause an elderly person to become forgetful and their self awareness can change their perosnalitlies. There are certain situations that can affect a persons memory and make someone become more forgetful the you normally are, they include the following: poor concerntration, depression, physical illness, certain medications, and age. 5. Explain why the abilities and needs of an indivdual with dementia may fluctuate. There are many reasons why an individual with dementia may have needs and abilities that might fluctuate and change, these can include factors such as: how the individuals may have slept, waking up from certain dreams, for example it can take them back to a moment in time to their childhood. The desease of dementia causes a person to have frequent outbreaks of confusion and memory loss, this means that at any moment an individual can act and feel this way, some days can be better then others for someone with dementia, or even certain times of each day. This means that it is important for the people around the individual with dementia are able to adjust to their needs. When an outbreak happens a persons needs may become more demanding than when an outbreak isnt happened, it purely depends on the individual themself. Outcome 2 Understand the impact of recongnition and diagnosis of dementia. 1. Describe the impact of early diagnosis and follow up to diagnosis. Early diagnosis enables a person with dementia and their family to receive help in understanding and adjusting to the diagnosis and to prepare for the future in an appropriate way. This might include making legal and financial arrangements, changes to living arrangements, and finding out about aids and services that will enhance quality of life for people with dementia and their family and friends. Early diagnosis can allow the individual to have an active role in decision making and planning for the future while families can educate themselves about the disease and learn effective ways of interacting with the person with dementia. 2. Explain the importance of recording possible signs or symptoms of dementia in an indivdual in line with agreed ways of working. Changes in memory and thinking ability can be very worrying. Symptoms of dementia can be caused by several different diseases and conditions, some of which are treatable and reversible, including infections, depression, medication side-effects or nutritional deficiencies. The sooner the cause of dementia symptoms is identified, the sooner treatment can begin. Asking a doctor to check any symptoms and to identify the cause of symptoms can bring relief to people and their families. 3. Explain the process of reporting possible signs of dementia within agreed ways of working. In a care home environment it is important as a worker that you record any possible signs of dementia occuring with any individual, this can be verbal to an senior member of staff, written in logs or electoncially. It is important that when you do report such signs that are accurate and timely so that it can be kept under close monitoring. Confidentiality is also key to obide with agreed ways of working. 4. Describe the possible impact of receiving a diagnosis of dementia on; The indivdual They might feel like they are in denile about being diagnosed with dementia. They will feel upset and depressed as well as the feeling of being scared about what might happen to them in the future. They might feel worried about not being able to remember important things about family, friends and life events that they hold so close to their heart. Their family and friends Some of the most common feelings families and friends expeirience are guilt, grief and loss, and anger. it is quite common to feel guilty—guilty for the way the person with dementia was treated in the past, guilty at feeling embarrassed by their odd behaviour, guilty for lost tempers or guilty for not wanting the responsibility of caring for a person with dementia. Grief is a response to loss. If someone close develops dementia, we are faced with the loss of the person we used to know and the loss of a relationship. People caring for partners may experience grief at the loss of the future that they had planned to share together. It is natural to feel frustrated and angry—angry at having to be a caregiver, angry with others who do not seem to be helping out, angry at the person with dementia for her difficult behaviours and angry at support services. Outcome 3 Understand how dementia care must be underpinned by person centred approach. 1. Compare a person centred and non-person centred approach to dementia care. A good care home will follow the principles of person centred care. This approached aims to see the person with dementia as an indiviual, rather then focusing in their illness or their abilities they may have lost. instead of treating the person as a collection of syptoms and behaviours to be controlled, person centred care considers the whole person, taking into account each individuals unique qualities, abilities, interests, preferances and needs. Person centred care also means treating residents with dementia with dignity and respect. 2. Describe a range of differnt techniques that can be used to meet the fluctuating abilities and needs of the indivdual with dementia. People with dementia experience different levels of fluctuating abilities and needs. It is therefore important that carers understand the different range of techniques that can be used to meet these varying needs, these are as followed: knowing the person, stable and familier environment, and provide specific support. By having a background knowledge of the person including knowing the persons previous life nd history one would be able to understand why the person behaves in certain ways. One known trigger of agitation and confusion, for people with dementia is when their daily routine and environment are constantly changing. This can cause distress for them. It is important that people with dentia have consistant staff to follow their daily routine. People with dementi hve been known to wander, be agitated, have incontinence, be paranoid, and show repeated actions and speeches. dementia patients can wonder about within the environment offen mainly because they re bored and wanting to exscape. This can put a person at risk of accidents. It is important that they are engaged in physical activities to reduce the incident of wandering. 3. Describe how myths and stereotypes related to dementia may affect the indivdual and their carers. Myths and stereotypes may affect the individul and their carers in many ways, these include that they are teaching the wrong facts about dementia, this can cause extra needed worry on the individul themselves and on their famlies. myths such as people with dementia act in a certain way because they are mental or learning disabled this can make a person believe that they are something when they are not. It can affect the families of the individual because myths can cause confusion with what is really happening to their relitive, tehe myths might make them feel scred and affraid to help and to cope with the illness, such as people with dementia always physically attack. 4. Describe ways in which indivduals and carers can be supported to overcome their fears. There are many sources of advice and support for both families and individuals with dementia in their lives, there are specialists such as doctors to to help overcome any fears and worries about dealing with dementia. There is also support of the family and friends, this is a key support link. There are charities and websites such as the NHS that can provide endless amounts of imnformation and guidence to help everyone who is affected by dementia. Miss free essay sample How effectively does Frayn use Barbara Berrill in Spies? In Spies, Barbara Berrill is a character who contributes to the book throughout in many different ways, including her interactions with Stephen and overall presence in the book. Frayn achieves various different effects through her character, both affecting our view of Stephen, our view of other characters, the book as a whole and the atmosphere of the book. I believe that the criteria of effectiveness is judged on how well something affects or moves the  reader, and how well something contributes to the aim of a text. As soon as Barbara is introduced into the book on page 96, we can see this occurring, as the reader  is immediately able to sense one of Barbaras main effects and purposes in the book; the creation of humour when she is with Stephen. The reader finds their relationship comic at first due to the way that Stephen reacts when Barbara enters the lookout. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Stephen describes his sense of outrage that Barbara should be in the lookout, and he also says that he is offended by her intrusion. These phrases create humour in the book because they are so exaggerated and also are strong words to use, especially for a child. As a result, the reader feels somewhat superior to Stephen because we find it amusing that he could be so offended that someone has entered his secret place in spite of the mature words he uses, it feels like a childish reaction to be so infuriated by this. However, I believe that because of this reaction Stephen becomes more endearing as we find his childishness amusing. This is a main effect that the use of Barbara achieves her relationship with Stephen brings a lot of the humour to the book and also enables the reader to connect with Stephen more, which is an important factor in ensuring the book is successful. In this way, I believe Frayn has cleverly used Barbara to successfully manipulate the reader into finding Stephen more endearing, as his behaviour with the other characters in the book may not have been enough to achieve this alone. Another way in which the use of Barbara with Stephen creates humour in the book is how Stephen justifies his dislike of her. The way that Frayn has created the character herself to be is what creates†¦. How Effectively Does Frayn Use Barbara Berrill in Spies? Michael Frayn uses the character of Barbara Berrill to a variety of purposes in the book Spies. She is one of the key features to the themes of growing up and awakening views on adulthood and sexuality as well as providing Stephen with new evidence and theories as to what is going on, allowing us to see him interact with someone quite different from Keith, giving us perhaps a less biased and general  view  of occurrences in the close and also providing the book with some humour due to her blunt and matter-of-fact way of putting things and the way in which she acts as almost a bridge between the  reader  and Stephen, asking him the questions that perhaps we are asking ourselves. The obvious purpose of Barbara Berrill does seem to be her involvement in Stephens blossoming understanding of the adult world. Being a year older than him, she is a little more perceptive of the things which havent even really crossed Stephens mind before, such as the possibility of parents having boyfriends and girlfriends. This is a good example of a time where Barbara clearly passes on some new ideas to Stephen, as although he is  confused  at first, the idea sticks with him throughout thebook  as he slowly begins to realise that Barbara is right. Shes taking a message to Mrs. Traceys boyfriend Now I do turn to look at her, too uncomprehending to conceal it. Auntie Dees boyfriend? Whats she talking about? How can someones aunt have a boyfriend? This kind of encounter with Barbara near the beginning of the book emphasises to us just how naive and innocent of the world Stephen is at that point, not able to understand the possibility of relationships outside of what was offic ial and accepted and is perhaps one of the  first times  in the story that Stephen encounters something of the less glamorous side of being an dult, something so much stranger in his mind than the idea of spying that he tries to shut it out of his head as just the kind of thing that girls say, particularly the Berrill girls, who are running wild whilst their father is away. I think that Frayn uses Barbara for this purpose as she, being a year older and quite detached from what is going on, has more of †¦.. Miss free essay sample Many professionals in higher education argue that teaching students to behave in ethical ways and to develop core values that will influence lifelong decisions must become priorities. However, academic dishonesty is endemic in all levels of education. In the United States, studies show that 20% Of students started cheating in the first grade. Similarly, other studies reveal that currently in the U. S. , 56% of middle school students and 70% of high school students have cheated. Students are not the only ones to cheat in an academic setting.A study among North Carolina school teachers found that some 35 percent of exponents said they had witnessed their colleagues cheating in one form or another. The rise of high-stakes testing and the consequences of the results on the teacher is cited as a reason why a teacher might want to inflate the results of their students. The first scholarly studies in the 1 9605 of academic dishonesty in higher education found that nationally in the IS. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page S. , somewhere between 50%-70% of college students had cheated at least once. While nationally, these rates of cheating in the U. S. Main stable today, there are large disparities between different schools, depending on the size, selectivity, ND anti-cheating policies of the school. Generally, the smaller and more selective the college, the less cheating occurs there. For instance, the number of students who have engaged in academic dishonesty at small elite liberal arts colleges can be as low as while cheating at large public universities can be as high as 75%. Moreover, researchers have found that students who attend a school with an honor code are less likely to cheat than students at schools with other ways of enforcing academic integrity.As for graduate education, a recent study found that 56% of MBA students admitted heating along with 54% of graduate students in engineering, 48% in education, and 45% in law. Negative Implications (Consequences) Cheating in academia has a host of effects on students, on teachers, on individual schools, and on the educational system itself. For instance, students who engage in cheating, even once, are more likely to engage in cheating in the future, potentially putting them on a road to a life of dishonesty. Students who are dishonest in class are more likely to engage in fraud and theft on the job when they enter the workplace.Students are also actively affected by academic dishonesty after graduation. A university diploma is an important document in the labor market. Potential employers use a degree as a representation of a graduates knowledge and ability. However, due to academic dishonesty, not all graduates with the same grades actually did the same work or have the same skills. Thus, when faced with the fact that they do not know which graduates are skilled and which are not, employers must pay all graduates based on the quality of the average graduate.The more students who cheat, the lower the quality of the average radiate of a school, and thus the less employers are willing to pay a new hire from that school. Because of this reason, all students, even those that do not cheat themselves, are negatively affected by academic misconduct. Academic dishonesty also creates problems for teachers. Cheating causes an underproduction of knowledge, where the professors job is to produce knowledge. A case of cheating often will cause emotional distress to faculty members, many considering it to be a personal slight against them or a violation of their trust.Dealing with academic misconduct is often one of the ors parts of a career in education, one survey claiming that 77% of academics agreed with the statement dealing with a cheating student is one of the most oner ous aspects of the job. Academic misconduct can also have an effect on a colleges reputation, which is one of the most important assets of any school. An institution plagued by cheating scandals may become less attractive to potential donors and students and especially prospective employers. Alternatively, schools with low levels of academic dishonesty can use their reputation to attract students and employers.Ultimately, academic snootiest undermines the academic world. It interferes with the basic mission of education, the transfer of knowledge, by allowing students to get by without having to master the knowledge. Furthermore, academic dishonesty creates an atmosphere that is not conducive to the learning process, which affects honest students as well. When honest students see cheaters escape detection, it can discourage student morale, as they see the rewards for their work cheapened. Cheating also undermines academia when students steal ideas. Future Outlook What does the future hold for academic dishonesty? Miss free essay sample You will also evaluate who the target audience is, and analyse the effectiveness of the advertiser’s use of language, imagery and colours (advertising techniques) in achieving their intentions. Students must also discuss and evidence their understanding of the social, historical and cultural features which they feel are explicit and implicit within the poster. For this task, all students must demonstrate that they are taking an active and contributory role within the discussion and annotation process and that you have met the assessment criteria for this element of the task. Photographs of each group’s annotated ‘War Child’ poster will be taken. (1. 1 – 4. 2) ii. Compare and contrast the two advertisements by holiday companies to inform and persuade their target audience For this part of Task 3, you must compare and contrast the two holiday advertisements for Ibiza and Blackpool. Use the writing frame and assessment task criteria to help you structure your writing. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Paragraph 1 Introduction (1. 2) Introduce the two adverts, what they are for? Are they predominantly trying to persuade or inform? Mention the fact that you are going to compare and contrast them, and will be evaluating who the target audience is, evaluating what style and form the advertiser’s use, analysing the language used in the advertisements, and evaluating the imagery and colours that the advertisers have used. You will also mention that you will be analysing the social, historical and cultural features in the advertisements which are explicit and implicit. You must also comment on how you will be evaluating what all of the above (advertising techniques) has with regard to the overall effectiveness of the advertisements in targeting the audience. |In this media essay, I’m going to compare two adverts – which are adverting on holidays. The first advert is for the ‘IBIZA’ (I will call this advert A) The | |second is for ‘BLACKPOOL’ (I will call this advert B) Although they are both adverting on holiday, the advert holiday is totally on a different ways. This is| |because they are aimed at different group of people. | | | | Paragraph 2 – Target Audience (3. 1) Compare and contrast the two advertisements with regard to the target audience. Here you must evaluate who you think the advertisements are aimed at. You need to give at least two main points of evidence here. You also need to summarise how effective you think the advertisements are with regard to the targeting of the audience. The adver t A is persuading the young people and also giving information to what they are presenting for them during the time spent on their holiday. The | |advert B is also persuading people by giving them a free ticket to come to the Blackpool tower a place for holiday also informing them for is best to receive| |like the Tower complex houses have many attractions in all kind of entertainments that you can think of. | |In this two Adverts A and B I am going to have a closer look on both of them by comparing and contrasting them and evaluates who the target audience is. Both| |adverts are aimed at adults. However, advert A is aiming to the young people whereas advert B is aimed to mature adult’s men and women. The denotation of | |advert A IBIZA the style of the advert is girly colours like bright pink, blue and yellow and the written words are of red, white, yellow and violet colours. | | | | | |Poster A is aiming to the young people whereas poster B is aiming to adult’s men and women. In the advert A IBIZA the uses is girly colours like bright pink,| |blue and yellow and the written words are of red, white, yellow and violet colours. The imagery is about grouping pictures of young boys and girls at the | |beaches, cinema, airport, and car park; and some are travelling on large vehicle and they are of different code of dressing which is mainly for the young | |people and the language uses on it, it is an attraction to draw the attention of the young once that’s planning for their holiday. The both adverts are very | |effective because of different colours uses to design the posters they are of different effects, the form of the languages uses is to call an attraction of | |people and persuade them to come spent the holiday and the words uses are of upper and lower case which explain the thing to expect like going around visit | |the city, to the beaches, clubbing, dancing in the hall while spending their holiday. | | |These adverts are aiming at two different groups of people for the young boys and girls the styles uses and the languages uses know exactly the mind of young| |people of kind of thing they want like the social life style a young person would like to receive to be a history something they should look back on. | Paragraph 3 – Style and Form (3. 2) Here you need to compare and contrast the style and form of the two advertisements. Evaluate the overall style and form of the advertisements (the layout). Things to consider might be the position of the writing and the pictures. Which dominate and why? How does that link to the target audience? What font styles are used? What words are made to stand out? Again, summarise how does this link to how the advertisers are trying to inform or persuade the target audience? You must provide evidence. | | |The advert A which is the IBIZA has more effect on the poster and more colours also more photos of groups of people. The poster is displaying different | |people on different types of dressing. On the poster the written languages were uses upper and lower case some are bold and italics. The word used to stand | |out the advert is IBIZA written in a capital form with a large form of Alphabets. | |The position of the advert characters was at the right which displayed things to do at the beach, nights on the town, what’s are the costs prices, also the | |photos of groups of people was at the right side, they advertise the club beats with upper and lower case. |The advert B BLACK POOL the denotation of advert uses are less in colours and one photo of people dancing in the tower hall, photo of two people sited at the| |beach, the front photo of the tower hall and map show the travel direction which displayed the address and the direction to Blackpool town hall. The | |languages uses were upper and lower case some of the written words are highlighted bold and the position were at the left and the word Blackpool was written | |bold with a red colour and a written note from Deca Maggie to Jacquie were at the middle of the poster. The word used to stand the adverts is Blackpool | |written with a red colour and with large Alphabets. The two adverts A and B are trying to persuade the target audience to come and experience a good holiday. | | | Paragraph 4 – Language and slogans (4. 2) Here you must compare and contrast the language and slogans used in the two advertisements. What do you notice about the language choices? Is it formal or informal? Does it contain any dialect? Are there any slogans? Can you analyse how the language in the advertisements is used in different social contexts? Again, summarise how effective you think the language used in the advertisements is, in targeting the audience. You must provide evidence. |The language uses is to draw the attention of people who’s want or planning for holiday uses persuading word , writing on different form of colours, make | |use of italic, bold, upper case and case to call attraction. The imagery showing the adult’s men and women dancing at the tower all these are form of drawing| |an attention of the people to come and spent their holiday at the Blackpool tower. | |The language used was a clear and understand English languages there were nothing contain dialect and is wasn’t formal or informal. The language was use | |effectively because on the poster you can see that the written word was design attractively on lower and upper case has different attracting colour and the | |languages was targeting the people planning on holiday. Paragraph 5 – Imagery and colours (3. 2) Compare and contrast the imagery and colours used in the advertisements. Here you must evaluate the imagery (pictures and graphics) contained in the two advertisements. Compare the imagery of the two advertisements and comment on the differences. You could discuss how you think the use of imagery and colours is perhaps more effective than the other in targeting the audience. Wh at does the imagery and colours suggest about the two holiday destinations? Evaluate how the colours in the advertisements create a mood? Are they vibrant and exciting, or plain and reassuring? As before, summarise how effective you think the imagery and colours used in the advertisements is in targeting the audience. Give evidence. |The imagery is displaying group pictures of young boys and girls at the beaches, cinema, airport, and car park; travelling on large vehicle also the code of | |dressing which is mostly for the young people and the language uses on it. This advert is to call attraction to draw the attention of the young once that’s | |planning for holiday by persuading them to come and spent holiday. On the other hand, the denotation of advert B is a Tower hall Blackpool the style of the | |adverts uses in the background is blue with yellow and red and dim warm colour and the written words are of red, blue, yellow and black. | |The image and the pictures contained in the two adverts are very different; the IBIZA has more features images of young people than the Blackpool. The colour| |used for both image is more effective because it is attractive poster whose ever see is would like to have a closer look what the advertisement for and these| |adverts is targeting many adults willing to go on holiday. The evidence used to compare to be a poster magazine contrast. | Paragraph 6 – Social, historical and cultural features – explicit and implicit (4. 1) Compare and contrast the social, historical and cultural features which are explicit and implicit in the two advertisements. For instance, in the Blackpool advertisement why do you think the advertisers show a prominent image of a postcard? Is this a social, historical or social feature? You must provide evidence. |The imagery of the social life styles these days are totally different from the time of 1990. This present time we are now has different kind of dressing | |compare to the time of 1990, like the young boys and girls at this present time we are now put on tight clothes like jeans, short sleeve wearing of boots, | |different kind of hair styles but some people still like the old hair style of 1960, but the hair styles this time is different compare to the time of 1990 | |when people use to have afro hair styles and the code of dressing now also different. The code has built in rules or signals indicating the message being | |given by a persons clothing and how it is worn. This message may include indications of the persons gender,  income, occupation and  social class, political,| |ethnic and religious affiliation,  attitude  and attitude towards comfort, fashion, traditions, gender expression, marital status, sexual availability and | |sexual orientation, etc. Clothes convey other social messages including the stating or claiming  personal  or  cultural identity, the establishing, maintaining,| |or defying social group  norms, and appreciating comfort and functionality and the technology this time has developed more and experience han the time of | |1990 the both young’s and adults people are now civilise, mature in every areas of their social life styles with now bring effect on cultures and tradition. | Paragraph 7 – Conclusion (1. 1, 1. 2, 2. 1, 2. 2, 3. 1) For your conclusion, you must compare and contrast the two advertisements, evaluating how effective you think the advertising techniques used are with regard to th e audience the advertisers are targeting. I am going to compare adverts of IBIZA and Blackpool for the conclusion of the advertisement. The IBIZA was very effective because it draw the attention of | |young people to take part of the holiday programme it to make the young people to have interest on what they were adverting that why it was design with so | |many effective colour that can create an attraction. The techniques used to advertise the poster was aiming to the young’s people who are planning for a | |holiday. The Blackpool is aiming to the adults men and women and the techniques used for the advert was targeting the adults people planning on holiday. The | |effect of the advert written was clear and clean easy to read and understand the colour use are so bright and the photograph show on the advert is a sign to | |encourage people whose has not have the chance to dance for a period of time, if you love dancing and meeting new people this is your chance to dance. | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | Miss free essay sample Evaluate United’s response to Dave Carroll’s music video. Did the airline handle the incident well? 3. In general, how should firms prepare for the challenges posed by user-generated content and social media? The â€Å"United breaks guitars† video went viral and has had over 7,000,000 views to date. Dave Carroll came up with his protest songs, he said, thinking what Michael Moore would have done, that is, create an instrument able to assemble the angry ones. A wonderful tool for consumer advocacy is a viral video because as said, chances are youre not the only one who is upset. After Dave Carrolls videos, United Airlines was inundated with additional complaints, so it happened that a traumatic experience for one flyer becomes a public relations disaster for United Airlines. United lately responded to Youtube videos, suffering the consequences of a stock price felt of 10%, costing stockholders about $180 million. When social media are involved the best response is the quickest response. We will write a custom essay sample on Miss or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page United Airlines neglection in reacting caused an out of control media diffusion. United Airlines major error was not to pay attention to the previous incidents of people using social media to voice their frustration. Companies should understand the power of social media for customer interactions and monitor social media sites as part of their social media customer outreach and marketing efforts. A positive reaction of United would have been to use the incident as a positive PR opportunity to show off how they work positively with customers to solve problems. The lesson for any firms is.